Have you ever got excited about trying a new restaurant, only to arrive and find it closed? Imagine the disappointment – you've pictured the delicious meal you'd share with friends, only to be met with a locked door. This scenario, while frustrating, is a minor inconvenience compared to showing up at a car dealership, ready to take the invest in a new vehicle, to find it closed, or not even for servicing. The wasted time can lead to frustration and the loss of opportunity.
Every business, especially car dealerships should pay attention to keep the opening hours accurate across all platforms. Here's why:
1. Losing More Than Just a Sale
76% of consumers search for a company's online presence before visiting a physical location. This means a significant portion of your potential customers are actively looking for your opening hours. Not having your business hours readily available online isn't just an inconvenience – it can lead to lost sales and disappointed customers. In fact, a survey found that 95% of respondents who had a bad experience said they told someone about it. This negative word-of-mouth can seriously affect your business reputation.
Here's why keeping updated business hours is crucial:
Convenience for Customers: Customers can easily plan their visit around your opening hours, avoiding wasted trips and frustration.
Improved Customer Experience: A smooth and hassle-free experience from the research stage builds trust and fosters positive customer sentiment.
Reduced Negative Reviews:Frustration caused by outdated opening hours can lead to negative online reviews, impacting your online reputation.
2. Attention to detail is key
When the customer sees that you are putting an effort to keep your business hours updated and keeping a regard for customers time, it creates a great first impression. It also shows business commitment to details.
Attention to detail demonstrates competence and professionalism. It shows customers the business is diligent, thorough and takes pride in its work. This builds trust that the company will deliver high-quality products or services as promised.
In competitive markets, attention to detail can be what sets one business apart from others. Customers are more likely to perceive businesses that demonstrate this skill as more professional, organised and providing better value compared to rivals who overlook important details.
3. Increased reliability
When customers consistently experience a business's diligence across multiple touchpoints, it reinforces the brand's reputation for quality and excellence. Positive word-of-mouth from satisfied customers further elevates the business's perception among potential new customers.
4. Separate Hours for Sales and Service
In the auto industry, car dealerships often have different operating hours for sales and service departments. This can be confusing for potential customers who might show up for a test drive during service hours or vice versa. To ensure a smooth customer experience, it's crucial to clearly differentiate these hours across all your online platforms.
With many dealerships now closing on Sundays for staff wellbeing, its important that this is communicated to customers.
When customers see clear and separate hours for sales and service, it saves them time and frustration. They can plan their visit, accordingly, avoiding wasted trips and disappointment.
Having consistent and up-to-date business hours displayed on Google, Facebook, your website, and other platforms improves your online visibility and user experience.
Simplify Business Listing Management: Update Everything at Once
Imagine the hassle of manually updating your opening hours across every online platform your business is listed on. This becomes even more complex if you have separate hours for different departments or multiple locations.
JudgeService helps simplifying business listing management, enabling you to update everything at once. This eliminates the need for time-consuming individual updates and ensures consistency across all platforms.
Key Benefits:
• Effortless Updates: Update your opening hours, including separate hours for sales and service, across all platforms with a single click.
• Reduced Errors: Eliminate the risk of inconsistencies by managing everything in one central location.
• Time Efficiency: Free up valuable time for yourself and your team by automating repetitive tasks.
• Improved Customer Experience: Accurate and consistent opening hours ensure a smooth customer journey, reducing frustration and missed opportunities. By adopting Judge Service, you can simplify your business listings and ensure your customers always have access to the most up to date information.
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